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SENIOR COPYWRITER
NAUGHTY OR NICE
Mountain Dew wanted a holiday can that would attract attention at Christmas parties, so we designed a can that starts its own conversations. Play nice with green or get a little naughty with red.
PARTY ON ICE
Pepsi is best served ice cold, but some holiday party hosts still set out warm cans for guests. We designed a can with a whole new reason to make space in the fridge. Each can features a thermo-chromic logo that only reveals its snowglobe scene when the can is cold.
ALLISON BURZLAFF
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